Fast-Growing DTC Brand POPVIL Launches ColorSoft™ Activewear Collection
- Written by PR Newswire
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Bringing Its Signature Bold, Color-Forward Swimwear Aesthetic into Workouts and Weekends
SHANGHAI, Oct. 14, 2026 /PRNewswire/ -- POPVIL, a swimwear-led women's apparel brand known for bold color blocking and playful contrast, today announced the launch of ColorSoft™, an activewear collection that extends the brand's signature...
