Ads are coming to AI. Does that really have to be such a bad thing?
- Written by Ilayaraja Subramanian, Lecturer in Marketing, University of Canterbury
Matthias Balk/Getty ImagesAmerican artificial intelligence (AI) company Anthropic this month attracted applause – and a surge in users – for clever advertisements poking fun at its competition.
In the commercials, an AI assistant awkwardly breaks away mid-conversation to push products such as shoe insoles and dating services. “Ads...
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