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Men's Weekly


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Fear or FOMO? Kantar reveals how marketers can unleash GenAI's potential

  • Written by PR Newswire

SINGAPORE, Feb. 4, 2025 /PRNewswire/ -- Kantar, the world's leading marketing data and analytics company, reveals that the majority of marketers feel unprepared for GenAI implementation and integration, leaving significant untapped opportunity on the table. A lack of role-specific training and high costs are among the hurdles standing in the way...